Physics of Groove
Duration
4 months
Year
2025
Categories
Industry
Awards
Overview
A refined digital experience for a high-end interior design studio.
Citrine Interiors crafts elegant, modern spaces for residential and commercial clients. They needed a digital presence that reflected their design philosophy — timeless, elevated, and detailed — while showcasing their portfolio with clarity and style.
Goals
Showcase premium work with an intuitive, editorial-style experience.
We built a design-forward site with generous whitespace, subtle animations, and a visual rhythm that allows their interior projects to shine. The CMS empowers their team to update galleries and editorial content without friction.
Impact
An immersive brand experience that increased inquiries and time on site.
Since launching, Citrine has experienced a 2.1x increase in project inquiries and a 67% longer average session duration. The site has also been praised by peers and featured in a regional design showcase.
It takes a stellar team to launch great work.
Every project is a collaborative effort. Here are the creatives, strategists, and partners who helped bring this vision to life.
Copywriting
Christopher Salazar
